Imagine hiring a firm or freelancer – only to find out they don’t actually have the skills you need… Or discovering that their expertise is above and beyond in some areas, and totally lacking in others… When you’re looking for outsourced help for your business, it’s critical to understand what role you need to fill. Not all hired help will have the same sets of skills, and planning accordingly will save a TON of headaches in the...
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While an expert from your industry may have special knowledge a writer simply can’t gain through research, that may not be enough to create great content.
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