According to a report from Time Magazine, humans have a shorter attention span than ever. The average is now around eight seconds, down from twelve seconds in 1999. This drop in attention span is widely believed to be a byproduct of our digital age, with more than 77% of people reaching for their phone when there is nothing occupying their immediate attention. For businesses, this attachment to mobile devices (and technology in...
Read MoreWebsite analytics have been around… Most business owners and site-runners know how to use them and what to look for. Some people are downright wizards when it comes to understanding the numbers and charts that represent how people use a particular corner of the internet. Nowadays, though, “heatmap” services are adding an entire layer of website analysis that provides invaluable information for any business. The idea is pretty simple...
Read MoreIt’s an incredible luxury to have the entire spectrum of human knowledge at our fingertips, but it can feel more than a little daunting.
Read MoreEven if it means fewer hours on the clock or more frequent breaks, the logical conclusion is that focus brings better work in less time – which is great for employee sanity AND the company’s bottom line.
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