Small Business Advice

Stock Photo Dos and Don’ts

It all seems so easy – do a quick search through any of the zillion stock photo sites on the internet, find an image that fits your blog or company, upload to your site, and call it a day… But what are your stock photo choices saying about your company or service? We’ve all seen those bland photos of people shaking hands over a desk, perfectly costumed in corporate attire, or a smiling young woman on a laptop...

Working Remote: When to Pick Up The Phone

As someone who has worked remotely for nearly a decade, I know how easy it is to develop a heavy reliance on communication and collaboration tools like Slack, Swizzy, and Trello. They are so quick and convenient, they often become the only communication tools we use. Still, there are some situations where it makes sense to ping the person on the other end with “can we talk?” Here are some situations best handled by phone or video...

Delegating Web Tasks: What You Need to Know

The internet is everywhere these days – but that doesn’t mean we all understand how it works. In fact, the sophistication of modern web development, app building, system administration, and the like are greater than ever. The depth of expertise is incredible… And the reason most people specialize in one area or another.  When working with these types of people and services, it’s important to provide the information they need to...

How Small Businesses Help The Community

Small businesses are the lifeblood of communities. Whether it’s a deli or a print shop, a small accounting firm or an art gallery… There’s a vibe you get from a great small business. It feels like it “should be there,” like it’s somehow woven right into the fabric of the neighborhood… And it feels that way for customers, owners, and employees alike. This is true of all kinds of businesses, not just those with storefronts or retail...

Amazon Associates: How Does It Work?

Affiliate links are nothing new, but perhaps (like many people), you’ve only heard the term – and never explored it for yourself. The concept is pretty simple: through the Amazon Associates program, users can use special links in their blog and social media content… And when someone clicks through and makes a qualifying purchase, that user receives a commission. For those with high traffic websites, the Amazon Associates program...

How Blogging Helps Your Business

Even if you aren’t actually the one doing the writing and posting, you should have someone creating blog posts for your company on a regular basis.